Another reason to quit vaping? The environmental impact of e-cigarettes
There are so many reasons people want to quit vaping for good – health, freedom from nicotine addiction, the influence of friends and family, and financial cost, to name a few. Another reason that may motivate people to leave e-cigarettes behind? The huge environmental cost.

The rise of disposable e-cigarettes
For the past few years, cheap, high-nicotine, disposable e-cigarettes have dominated the market. These products are now being disposed of in record numbers, contributing to kilotons of electronic waste that already exist in landfills.
Disposable e-cigarettes saw a huge rise in popularity after they were exempted from federal restrictions in 2020 that only removed flavored pod-based e-cigarettes from the market. Following these restrictions, use of disposable e-cigarettes increased over 1,000% between 2019 and 2020 among high school e-cigarette users.
Fast forward to December 2023, and sales of disposable e-cigarettes increased 541.3% and comprised 57.8% of the e-cigarette market, making them the most commonly used type of e-cigarette device.
Disposable e-cigarettes are cheaper, stronger, and come in appealing flavors – and they may be contributing to high rates of nicotine addiction among young people. According to data from the National Youth Tobacco Survey, 38.4% of middle and high school e-cigarette users reported frequent use of e-cigarettes (20 out of the past 30 days) in 2024, signaling signs of persistent nicotine addiction.
Most people throw away used e-cigarettes, contributing to tons of toxic e-waste
Can you recycle a vape
Recycling programs and safe disposal guidelines for disposable e-cigarettes are virtually non-existent, and most users have no choice but to dispose of e-cigarettes in the regular trash. Disposing of e-cigarettes in the trash can lead to fires, because each device contains a lithium battery which cannot be removed safely. Many people also litter e-cigarettes on the street, where they can leak toxic chemicals into the environment.
In a 2024 Truth Initiative study, researchers collected data from a national sample of 1,313 U.S. residents ages 15-24 who reported using disposable e-cigarettes in the past 30 days. Half (52.9%) of respondents discarded their empty disposables in the regular trash, and reported throwing away around 3 disposable e-cigarettes each month. This research builds on Truth Initiative data from 2022 which found that two-thirds (68%) of disposable e-cigarette users threw their empty disposable e-cigarettes in the trash, 13% dropped them in regular recycling bins, 9% littered them on the ground, and 8% sent them to electronic recycling facilities.
Industry accountability is long overdue. Retailers can make a difference.
Currently, more than 86% of e-cigarettes are on the market illegally – and many of them are disposable. Only 34 e-cigarette products have been granted approval by the Food and Drug Administration (FDA) and may be lawfully sold in the U.S.
Researchers examined U.S. retail sales data and determined that the 34 e-cigarette products authorized for marketing by the FDA comprise only 13.7% of the e-cigarette market, while illegal e-cigarette products that lack marketing authorization constitute the vast majority (86.3%) of the market.
Retailers must act swiftly and in compliance with the law to remove these products from the shelves and ensure a safer future for young people.
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