The page you're looking for doesn't exist.

Across all 50 states, the same 5 disparities in cigarette smoking persist

Across the country, data show a consistent pattern of disparities in cigarette smoking, highlighting the relationship between tobacco use and various socioec

Authorities step up measures to address unauthorized e-cigarette sales

The battle against illegal e-cigarettes has intensified as federal and state authorities take action to protect young people from the thousands of unauthoriz

Ending youth e-cigarette epidemic at risk if FDA doesn’t act fast to remove flavors and fully regulate products as industry quickly innovates

The latest NYTS data are consistent with other research which showed that youth e-cigarette use was significantly impacted during the height of the pandemic.

Tobacco is a social justice issue: The military

Tobacco use disproportionately affects many populations—the same groups who have a long history of being exploited by the tobacco industry.

Nicotine pouch ads follow e-cigarette marketing playbook and risk appealing to young people

A new study underscores the need to monitor marketing and enforce regulation of new youth-appealing nicotine products.

Tobacco use in the American Indian/Alaska Native community

This fact sheet about smoking and American Indians/Alaska Natives outlines patterns of use, industry targeting and health effects.

What are Puff Bars?

Mimicking the popular e-cigarette JUUL, disposable Puff Bars are a type of vape that contain high levels of nicotine and come in many youth-appealing flavors

Enterprise Tobacco Cessation Programs

The opioid crisis

Young people are particularly vulnerable to opioid misuse. Two decades of combating commercial tobacco use has prepared us to continue the fight and contribute to ending this epidemic by sharing our expertise in youth and young adult education and prevention.

Amy Taylor

Amy Taylor is a seasoned advocate and leader, currently serving as the Chief Development and Engagement Officer at Truth Initiative.

Master Settlement Agreement

The largest civil litigation settlement in U.S. history changed tobacco control forever. The settlement is also the first chapter in the Truth Initiative origin story. Learn the basics of the Master Settlement Agreement. 

When and where do nonsmokers encounter tobacco advertising?

Tobacco advertising appears in many places where non-smokers can see it, potentially increasing their likelihood of starting to smoke.