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Significant Drop in Youth E-Cigarette Use Marks Progress, But Nearly 40% of Teens Who Vape Frequently Remain at High Risk for Nicotine Addiction, a Serious Public Health Concern

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11 Leading Organizations Urge U.S. Supreme Court to Uphold FDA’s Marketing Denial Orders for Flavored E-Cigarettes

Eleven leading medical, public health and community organizations have filed an amicus brief with the U.S. Supreme Court urging the Court to reverse a decision by the U.S. Court of Appeals for the Fifth Circuit that struck down the FDA’s marketing denial orders for certain flavored e-liquids.

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JAMA Publishes New Study on Proven Effectiveness of Truth Initiative’s Text Message Quit Vaping Program Among Teens

First-of-its-kind randomized clinical trial shows teens 35% more likely to quit vaping nicotine with an interactive, tailored text message program

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The image shows a collection of Elf Bar vapes. The devices come in different shapes, sizes, and colors, such as yellow-pink gradient, blue-green gradient, black, blue, and pink.

Bigger, stronger, and cheaper: Disposable e-cigarettes have more nicotine and are more accessible than ever

Disposable e-cigarettes sold in the U.S. nearly tripled in nicotine strength, quintupled in e-liquid capacity, and dropped in price by nearly 70% between 2017 and 2022, according to a recent Truth Initiative® study published in Tobacco Control.  

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Quitting Tobacco: Facts and Stats

Most smokers – nearly 70% – say they want to quit, and many make quit attempts each year. In 2020, slightly more than half of current smokers (56%) made a quit attempt in the past year.

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Truth Initiative and EVERFI Collaborate to Launch Updated Prescription Drug Safety Curriculum for Middle and High School Students Amid Growing Youth Overdose Crisis

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Menthol cigarettes
Fact Sheet
Jan 23 2024
Menthol
Fact Sheet
Jun 7 2024
E-cigarettes / Vaping/Flavors/IQOS/JUUL