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New ad lets the dogs out in push to end tobacco use
A new truth ad urges all pet owners to “treat our best friends like real best friends,” and builds on the message behind the #CATmageddon ad that premiered
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An end to commercial tobacco use? Public health experts weigh in
The “endgame” strategy to move toward the end of commercial tobacco and nicotine use, except medications approved by the FDA, is gaining momentum
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Why the FDA needs to regulate e-cigarettes now
As the tally of vaping-related deaths and cases of severe lung illness rises, youth e-cigarette use continues its rapid growth — 27.5% of high schoolers are
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Opioid dependence can happen after just 5 days
Young Americans are particularly vulnerable to misunderstanding the risks associated with opioid misuse, addiction and the dangerous spiral down from prescri
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Why smoking remains higher in these Southern and Midwestern states
Truth Initiative’s latest “Tobacco Nation” report, the third report since 2017, analyzes geographic disparities in tobacco use.
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Bold and bright: How tobacco companies market flavored products to appeal to youth
A gap in product regulation allows the tobacco industry to market flavored products in several ways.
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What vape products are still allowed under the new e-cigarette policy?
A new FDA policy on flavored e-cigarettes only prohibits flavors (including a menthol exemption) in closed-system e-liquid cartridges — meaning disposable an
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truth debunks myth that vaping nicotine relieves stress
The new Breath of Stress Air effort busts the fantasy that vaping nicotine is a stress reliever and calls the tobacco industry out for promoting e-cigarettes
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Straight to vape
Study finds that youth and young adults with high exposure to popular streaming and TV shows containing tobacco images are three times more likely to start v
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How mobile marketing for e-cigarettes may be aimed at youth
E-cigarette marketing on mobile channels shows that companies are emphasizing flavors and high-tech features, strategies that may attract youth.
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Tobacco and pharmacies don’t mix: Truth Initiative attends annual Walgreens shareholder meeting
Truth Initiative Attends Annual Walgreens Shareholder Meeting where the organization will again ask the company to reconsider selling tobacco products.
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Truth Initiative and Kaiser Permanente, in collaboration with the American Heart Association, join forces with EVERFI to give America’s youth the facts about vaping
The Vaping: Know the truth digital vaping prevention truth course offers a modern approach to guide teachers and educate youth about the dangers associated w
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