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  1. Research Article Research Article Research & Resources

    Exposure to e-cigarette ads may enhance curiosity/usage among young adults

    Exposure to e-cigarette advertisements may enhance curiosity and usage among young adults, according to the study “Impact of Exposure to Electronic Cigarette

  2. Research Article Research Article Research & Resources

    Policies to reduce cigarette litter have strong support

    Nearly three-quarters (72.4%) of U.S.

  3. Research Article Research Article Research & Resources

    JUUL spends more than double on corporate responsibility advertisements compared to youth prevention efforts

    A new study highlights the tobacco industry’s efforts to overhaul its reputation as it recruits a new generation of tobacco users.

  4. New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades

    The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA

  5. News Article News Article Research & Resources

    What do half of America’s best beaches have in common?

    Half of the seaside destinations on an annual list of America’s top beaches are completely smoke-free.

  6. New leadership announced for the Schroeder Institute for Tobacco Research And Policy Studies

    truth Initiative®, America’s largest non-profit public health organization dedicated to making tobacco use a thing of the past, today announced the promotion

  7. News Article News Article Research & Resources

    Why the rise in youth e-cigarette use may be worse than we think

    Accurately measuring rates of youth vaping is challenging because of the varieties of products and their rapid growth in recent years.

  8. Leading health organizations seek to intervene in defense of FDA rule on e-cigarettes, cigars

    Six leading public health organizations today asked federal courts to allow them to intervene in two lawsuits brought by the electronic cigarette and cigar i

  9. News Article News Article Research & Resources

    78 groups call for tobacco education in head start programs

    We’re leading the charge with 77 other non-profit and government agencies, corporations and individuals to urge the U.S.

  10. News Article News Article Research & Resources

    Youth discuss the impact of FDA’s failure to regulate e-cigarettes

    Listen to four young people describe the impact of the failure to fully regulate e-cigarettes in their own words, and questions they have for public leaders.

  11. News Article News Article Research & Resources
  12. Truth Initiative Awards truth IMPACT Scholarships to Young Leaders Inspiring Change in Their Communities

    Truth Initiative proudly announced today the three winners and five honorable mention recipients of its annual truth IMPACT scholarship.