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  1. News Article News Article Research & Resources

    Depression Stick! is fake but vaping’s contribution to the youth mental health crisis is real

    “It’s Messing with Our Heads” reveals important information about nicotine’s impact on mental wellbeing and more.

  2. New study reveals teens 16 times more likely to use JUUL than older age groups

    A first-of-its-kind study explores the rates and characteristics of JUUL use.

  3. News Article News Article Research & Resources

    How the tobacco industry markets vaping nicotine as stress relief

    Some vape manufacturers are using a similar strategy to market e-cigarettes that tobacco companies used for decades to sell cigarettes: advertising them as s

  4. Our Team

    Mike Moore

    Mike Moore was attorney general of Mississippi from 1988 to 2004 and now practices law with his own firm, Mike Moore Law Firm, LLC, in Flowood, Mississippi.

  5. Research Article Research Article Research & Resources

    Which social media sites do young adults use?

    The rapidly changing social media landscape highlights the need for public health messages to adapt to new sites and new ways of delivering content via socia

  6. News Article News Article Research & Resources

    Q&A: The importance of addressing tobacco use among Hispanic/Latino communities

    Truth Initiative gains insight on tobacco use in the community and why it’s important to address it.

  7. News Article News Article Research & Resources

    Where does e-cigarette regulation stand today?

    E-cigarettes on sale today in the U.S. have not undergone a review of their public health impact through the FDA’s review process for tobacco products.

  8. This is Quitting from truth reaches milestone of helping half a million young people overcome nicotine addiction

    This is Quitting from truth has reached a milestone of helping more than 500,000 youth and young adults quit vaping nicotine.

  9. News Article News Article Research & Resources

    Truth Initiative joins "DC Calls It Quits Week"

    Truth Initiative is partnering with other DC groups to launch “DC Calls It Quits Week,” an awareness campaign about the importance of quitting smoking.

  10. Research Article Research Article Research & Resources

    Tobacco’s economic impact estimates are based on dated studies

    Current estimates on the economic impact of tobacco control interventions are out-of-date and do not reflect the latest data on the health effects of smoking

  11. Research Article Research Article Research & Resources

    2016 National Summit on Youth Activism concludes

    A summer tobacco-control training program for youth who are recruited to attend from community-serving organizations around the country.

  12. News Article News Article Research & Resources

    New data show nearly 800,000 teens vaped for the first time in the past year, as FDA is set to announce first major decision to remove a popular e-cigarette brand

    Many e-cigarettes have been allowed to stay on the market for years without undergoing a review of their public health impact, sparking an epidemic of youth